Show Resources: Here were the resources we covered in the episode: Our last deep-dive analysis on holiday traffic from 2022's holidays Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Contact us at [email protected] with any questions, suggestions, or corrections! A great, no-cost way to support us: Rate/Review Summary: Should You Pause LinkedIn Ads Over the Holidays? In this episode of The LinkedIn Ads Show, AJ Wilcox dives into LinkedIn’s recommendation to keep ads running during the holiday season, analyzing over $185,000 in ad spend to see if the advice holds up. Key Findings: Engagement rates dropped across all major holidays (Thanksgiving, Christmas, New Year's), indicating lower user activity. Click-through rates saw slight improvements but not enough to justify higher costs. Cost per lead increased significantly, making conversions more expensive. Thought leader ads and video ads performed better, especially in the period between Christmas and New Year's. Thanksgiving had the best overall performance, while New Year's saw the highest video engagement. Takeaways & Recommendations: Pause single image ads and conversation ads on holidays—they generally performed worse. Resume conversation ads immediately after holidays to capitalize on higher engagement. Keep video and thought leader ads running—they showed strong performance. Be mindful of bidding strategy—manual CPC bidding helped maintain cost efficiency. AJ’s final verdict? Unless you're running video or thought leader ads, pausing your LinkedIn campaigns over the holidays is likely the smarter move. Want more insights? Join the LinkedIn Ads Fanatics community at fanatics.b2linked.com.  Show Transcript: For the full show transcript, see the show notes page here: Episode 156

Crypto News: Ripple files trademark application for custody service and wallet which could support XRP and RLUSD. Canary Capital files with SEC for what could be the first Sui ETF.Show Sponsor - ⭐️ Learn about BitGo, one of the top crypto custodians - https://www.bitgo.com/ 💡Get the (Re)Thinking Crypto Book on Amazon - https://www.amazon.com/dp/B0D2525DYX 🖥️ Learn Crypto with Expert Commentary - http://MyCryptoCourse.com Sponsors:🌟Uphold - Signup with Uphold. https://uphold.sjv.io/gbED4X Terms Apply. Cryptoassets are highly volatile. Your capital is at risk. 🏠 Propy (PRO) is a blockchain-based real estate marketplace and decentralized title registry that leverages smart contracts to facilitate property transactions globally https://propy.com/home/ & https://propy.com/home/ownyourtomorrow/ ✅ VeChain is a versatile enterprise-grade L1 smart contract platform https://www.vechain.org/ 🖥️ Sign up with Santiment to get quality crypto metrics - https://santiment.net/?fpr=thinkingcrypto Get 25% discount with code THINKINGCRYPTO 📰 Sign up for the Free Thinking Crypto Weekly Newsletter https://thinkingcrypto.substack.com/🚀 Get the Ledger Nano X to Safely store your Crypto - https://www.ledgerwallet.com/r/acd6 ✅ Become a Channel Member - https://www.youtube.com/channel/UCjpkwsuHgYx9fBE0ojsJ_-w/join 🔥 Buy Merch & support the Podcast https://my-store-574b5b.creator-spring.com/ 🧙‍♂️Merlin - http://tinyurl.com/MerlinTCYouTube “I am a Merlin partner and get compensated for purchases made through links in this content"this content" Follow on social media:➡️ X(Twitter) - https://twitter.com/ThinkingCrypto1 ➡️ Facebook - https://www.facebook.com/thinkingcrypto/➡️ LinkedIn - http://linkedin.com/company/thinking-crypto ➡️ Instagram - https://www.instagram.com/thinkingcrypto/ ➡️ TikTok - https://www.tiktok.com/@thinkingcryptopod➡️ Threads - https://www.threads.net/@thinkingcrypto ➡️ Website - https://www.ThinkingCrypto.com/ 🔊 Listen to content on Apple Podcasts - https://podcasts.apple.com/us/podcast/thinking-crypto-news-interviews/id1458945676 🔊 Listen to content on Spotify - https://open.spotify.com/show/221AV5A65v7uYEsuMviVKl 💼Business Inquiries💼[email protected]=================================================#Ripple #XRP #Sui #Crypto #CryptoNews #Cryptocurrency #Bitcoin #BTC #BitcoinNews #ETF #News #XRPNews #RippleXRP #Ethereum #EthereumNews #ETH #Solana #money #investing #trading #Altcoin #Altcoins #NFTs #Metaverse #Podcast #ThinkingCrypto ================================================= The Thinking Crypto Podcast is your home for the best Crypto News and Interviews - crypto, cryptocurrency, crypto news, bitcoin, bitcoin news, xrp, xrp news, ripple, ripple news, ripple xrp, ethereum, ethereum news, cardano, ada, solana, altcoins, defi, news, interviews, podcast, metaverse, nft, altcoin daily, cryptosrus, coin bureau, altcoin news, bitcoin today, markets, investing ================================================= Disclaimer - The Thinking Crypto podcast and Tony Edward are not financial or investment experts. You should do your own research on each cryptocurrency and make your own conclusions and decisions for investment. Invest at your own risk, only invest what you are willing to lose. This channel and its videos are just for educational purposes and NOT investment or financial advice. Note that links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! Thank you for supporting my channel so I can continue to provide you with free content each week!Become a supporter of this podcast: https://www.spreaker.com/podcast/thinking-crypto-news-interviews--3464539/support.

For far too long, women have faced systemic financial challenges—from the gender pay gap to lower superannuation balances—and the long-term impact can be significant. In this TPC Gold soundbite, Ben is joined by Nicola McDougall—successful property investor and passionate advocate for women's financial security—to discuss why financial independence is crucial for women at every stage of life. For the original episode, tune in here: Episode 378 | The Voice Behind “The Female Investor”! - Chat with Nicola McDougall LISTEN TO THE FIRST 20 EPISODES HERE >> MOORR MONEY MANAGEMENT APP: 👉 Apple: https://apple.co/3ioICGW 👉 Google Play: https://bit.ly/3OT86bW 👉 Web platform: https://www.moorr.com.au/ FREE MASTERCLASS:- How to Build a Property Portfolio and Retire on $2,000 a week >> FREE BEST-SELLING BOOKS: - The Armchair Guide to Property Investing - Make Money Simple Again FIND US HERE: - Website - Instagram - Facebook - Youtube

Here if the latest roundup of some of the most interesting and exciting news impacting the photonics industry! 

Clay Ashdown, CFO at Intermountain Health, addresses the challenges of expense growth outpacing payment growth and the burden of unnecessary administrative processes in healthcare. He discusses the rise of self-help health plans, ongoing growth and changes within Intermountain Health, and how they are “rebranding” value-based care as proactive care.